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You may feel that it is difficult to find ethical and sustainable fashion brands. In fact, it’s a lot easier than you think. An increasing number of fashion brands are declaring their commitment to protecting the environment, many of which are in the High Street niche.
The Swedish brand Weekday has recently released its SS19 collection, which features a range of clothes made from 100 % recycled materials. Produced in collaboration with Spanish upcycling company recover, the environmentally friendly collection includes wide a variety of clothing.
Weekday’s technique combines post-industrial cotton waste with recycled polyester to create fibers. This manufacturing process saves energy, carbon dioxide, water, and chemicals from being wasted.
Reformation has become a favorite of fashion lovers over the past few years. The company states that it sources the “most beautiful and sustainable fabrics possible”. On top of that, Reformation takes the time to classify materials in five categories depending on their environmental impacts.
5 categories: “Allstars” / “Better than most” / “Could be better” / “Don’t use unless certified” / “Eww, never”
“We tried to make these standards as holistic as possible. We are taking into consideration water input, energy input, land use, eco-toxicity, greenhouse gas emissions, human toxicity, availability and price.”