Gucci announces that it is now “totally carbon neutral”

To become more sustainable and respectful of the environment!

Entirely Carbon Neutral


In an effort to reduce environmental impacts, Gucci announces that its supply chain has become carbon neutral. The company plans to offset carbon emissions from its operations and supply chain annually. That’s why Gucci teams up with REDD+, a UN program that works to reduce deforestation and forest degradation.

Gucci shows the Example


Gucci was one of the first luxury brands to adopt an environmental account. In fact, it includes a 10-year sustainability strategy that runs from 2015 to 2025. It initially included a target of reducing GHG emissions by 50%. Indeed, the company is currently on the road to its goal. Gucci has already reduced its GHG emissions by 16% across its supply chain since 2015. To achieve this goal, Gucci has launched a series of initiatives. All are interested in alternative and sustainable low-impact materials, sustainable sourcing and efficient manufacturing.

CEO of Gucci


“A new era of corporate accountability is upon us and we need to be diligent in taking all steps to mitigate our impacts, including being transparent and responsible for our GHG emissions across our supply chains” – Marco Bizzarri

“Gucci will continue to work in a smart and strategic way to avoid and reduce our impacts, while simultaneously investing in innovation as a driver for sustainability” – Marco Bizzarri

“This is based on a clear strategy to ensure we account for all of our GHG emissions across our supply chain, act to first avoid, reduce and restore, and then offset the unavoidable emissions through important REDD+ projects” – Marco Bizzarri

Next Milan Fashion Week


Finally, Gucci also revealed that its next Milan Fashion Week would also be totally carbon neutral. Indeed, Bizzarri explained that Gucci “will make up for all, 1,000-guest travel issues and 900 workers, including mannequins, production employees and Gucci employees, to use recycled wood for decorating.” and paper invitations certified by the Forest Stewardship Council “. Remember earlier this year Stockholm cancels its Fashion Week to protect the planet.

Gucci & ISO 20121

This move will see Gucci become the first fashion label in the world to achieve an ISO 20121 certification for its show. ISO 20121 is a recognition of sustainable event management from the International Organization for Standardization.

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Photo Credits: Gucci